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Fundamentals of Mobile App Design Online Short Course: Designing a Killer App

Fundamentals of Mobile App Design Online Short Course: Designing a Killer App

Course Features

  • Modules 8
  • Quizzes 6
  • Duration 8 Weeks
  • Skill level Beginner
  • Language English
  • Students 20
  • Certificate Yes
  • Practical Assignments

Register

Start Date Option 1:
Course starts:
27 February 2017 (8 weeks)
Registrations close:
20 February 2017

Start Date Option 2:
Course starts:
08 May 2017 (8 weeks)
Registrations close:
01 May 2017

Course fees:R13 500.00
Introductory Special:R9 045.00

Enrol Now

Designing a killer app

Fundamentals of Mobile App Design Online Short Course

Welcome to our Fundamentals of Mobile App Design Online Short Course! This course is aimed to equip you with the tools to help you in your app journey from taking a simple idea and translating it into a tangible blueprint which you can then build. Apps are an expensive investment and requires careful planning and strategy before you can start building or developing anything. We will also cover some of the technology options that you can consider but ultimately the heart of any app is the user experience and product offering.

You may have an app idea or are possibly looking at developing apps in your current business environment, but have no idea where to start. Whichever one it is, this course will give you an overview of the fundamentals that are required for taking an app idea that is in your head, and formally conceptualising it before you go ahead and make a massive development investment. The app journey is not a once off cost, it is an investment and require careful planning, structure and market research. If you are a start-up and looking for funding, you will also be equipped with the tools to take that app idea and translate it into something that you can present to potential investors.



In this course

Module 0

Orientation Module

Module 1

Developing an app strategy

  • A high level overview of the digital ecosystem
  • Understanding the app hype and whether there is need for your apps in the digital ecosystem
  • Understanding the app landscape and the differences between mobile web and mobile apps and the importance of benchmarking
  • Understanding your target audience
  • Defining an app strategy
Module 2

Establishing a Minimal Viable Product (MVP) offering

  • An overview of agile principles in an app world
  • Breaking down the functionality of your app idea into user stories and determining MVP
Module 3

App User Experience (UX)

  • Understanding the difference between UX and Design
  • Learning the fundamentals of app user experience : defining the structure & flow
  • Understanding good app experience vs poor app experiences
Module 4

App interface design

  • Understanding good app experience vs poor app experiences
Module 5

App Development Approaches

  • Understanding the pros and cons of native app development
  • Understanding the pros and cons of hybrid app development
Module 6

Bringing it all together

  • Demonstrating how everything fits together by applying the app principles to an app idea
  • Demonstrate an understanding of the do’s and don’ts of app product creation
Module 7

Wrap Up

  • Synthesise your learning journey experience
  • Evaluate the course


Meet your online course lecturer

With over 17 years of experience in the tech, digital marketing and mobile solutions space, Lynette Hundermark co-founded specialist mobile solutions consultancy Useful & Beautiful. With a passion for developing mobile products that are aligned to business goals, Hundermark’s appetite for keeping abreast of the latest industry trends is fast establishing her as an expert tech commentator and opinion leader in Africa. She is also regarded as one of the top 30 most influential women in SA digital marketing. Hundermark’s experience spans the retail, financial and entertainment sectors, where she has developed a myriad of different mobile solutions for the likes of bidorbuy, Hollard, Old Mutual and EyeWitness News. Lynette will be the Online Course Lecturer (OCL) through the Fundamentals of Mobile App Design course. You will be able to engage with her directly.


Meet your academic advisor

Each CityVarsity Online course is assigned their own academic advisor, who is ready and waiting to guide and assist their learners throughout their online learning experience.

The Academic Adviser who is assigned to Designing a Killer App: Introduction to Mobile App Design, is trained to build each student up to reach their fullest potential. Students can expect their Academic Adviser to answer questions, offer advice and provide further clarification on any academic aspects of the course. As a complimentary online service, students are contacted by their Academic Adviser over the phone or by email.